Besides a 3-year term of service in the United States Army, Michael has been an entrepreneur literally his whole adult life. By the age of 18, he was the managing partner of marketing company, overseeing the operations of offices in three different cities throughout Montana. He has owned and operated wireless retail stores, a marketing firm, and home-security consultant business. Michael has over a decade of experience in the franchise space, and has personally helped hundreds of individuals invest in franchises (including a record 22 franchised unit sales in a single month), has held top positions within large, multi-national brands as well as helping small businesses launch into the franchise space. He often engages in speaking and teaching on the subject of franchise foundations, sales, and compliance. Michael is also the author of the best-selling book on franchising, How and Why to Franchise Your Business.

With a 20-year history as a multi-national franchisor, a 55 year history as a financier, Brian is one of the most qualified franchise consultants in the business. Brian has held C-Suite positions at private and public companies in the retail, hospitality, finance, and entertainment spaces. Most recently, as the co-founder and President of Liquid Capital, he led the company to a network of more nearly 100 franchised locations in five countries and across four continents. Under his leadership, Liquid Capital generated more than $.5 Billion dollars in annual revenue and received more awards than any other B2B franchise, including the prestigious World Class Franchise award for 12 consecutive years, the Bond Top 100 Franchise and the Canada Franchise Choice Award.

With 20+ years in the franchise industry, Nathan brings a level of experience to the table that few in the field have. His background includes being a successful franchisee in two industries, as well as holding top-level franchise development and franchise operations positions in global franchise brands.

Nathan holds a Master of Business Administration Degree from Webster University.

Ariana is a corporate consultant who helps companies identify problems, and create and implement solutions. She has an extensive background in corporate consulting, having worked for Bain & Company, developing business strategies for Fortune 500 clients. She has also helped Canadian clients cross the Canadian/U.S. cultural border and partnered with hospitals to improve educational services for patients.
Ariana holds a degree in Economics from Harvard University, a law degree from the University of Toronto, and an MBA in strategy and finance from University of Chicago Booth School of Business.

Paula is one of North America’s leading experts in the field of referral marketing and strategic networking, and has made a career from helping franchisees, franchisors, and other business professionals and teams, create the revenue they deserve through referrals. Paula is the owner and founder of the aptly named “Booked Solid”, and she speaks, writes, trains and coaches business professionals on leveraging their relationships into referrals, resulting in amazing revenues, fulfilled targets and very comfortable life styles.
Paula holds a Master of Arts from Carlton University, a BA in English Literature from Trent University, As well as certifications in Adult Education, Marketing management, and Large Account Management.

Seth Lederman specializes in coaching individuals and business owners on the art and science of franchise acquisition and development, and has years of experience as an entrepreneur and consultant in a variety of industries such as healthcare. His book The 5 Star Group’s Guide To Marketing Your Practice Online has appeared on 3 of Amazon’s Best Seller Lists, and Seth is a recognized expert in the field of business development.

Seth holds a Doctorate in Chiropractic and Sports Medicine from New York Chiropractic College, and a BA in Biology and Psychology from the State University of New York at Albany, and hold a certification in Franchise Sales Compliance and is a Franchise Immigration Specialist.