The Franchisor-Franchisee Relationship If you are considering franchising your company, one of the things you may not have spent time thinking about is the franchisee-franchisor relationship. If that is true, I encourage you to stop right now, however far along you are in franchising your business, and dig into this pivotal part of franchising. In […]
This was co-written with Mike Drumm, franchise attorney and founder of Drumm Law. Mike has been running a virtual company with many employees for 10 years, I have for 8. We wanted to raise our voices and see if we could help those of you that find yourself in a novel situation. We are facing […]
This is another in my series of articles for Franchising.com, and was originally published there on October 15th, 2019. I wrote The Ultimate Guide to Franchise Sales about a year ago. It covers, at a high level, the entire franchise sales process. This is the third in a series of articles that will cover several […]
What are the top 5 reasons for franchise failure? Well, it depends on who you ask. Some people even list the “coattail affect” as a reason that a perfectly sound franchise might go belly-up. The fact is, there are almost as many reasons for small business success or failure as there are small businesses. Some […]
The Chief Marketing Officer and Co-Founder of Building Kidz Preschool Franchise parlayed his high-tech career into creating a high-touch franchise brand. I recently had the privilege of attending the first annual Building Kidz Preschool franchise convention in Foster City, CA. I sat down with Building Kidz Co-founder and CMO (and Foster City Councilman) Sanjay Gehani. […]
This article about using technology in the franchise sales process was originally posted at franchising.com as the second of a series of articles deep-diving into the franchise sales process. They didn’t get the cool picture of Michael in his tech space through! You can see the first article, Nurturing Franchise Leads, here. I wrote The […]
Franchise leads; Meeting People Where They Are This article was originally written for and published by Franchise Update Media, and can be seen on Franchising.com here I wrote The Ultimate Guide to Franchise Sales about a year ago. It covers, at a high level, the entire franchise sales process. Because of its breadth, it couldn’t […]